Iceland’s improved competitiveness in green investments

The Minister of the Environment, Energy and Climate with the steering group for climate-related green new investment projects.

Improvements in the process of projects and improved service for investment projects that comply with the government’s goals in climate issues and green value creation is the project's objective with the working title “The Green Carpet.” The project’s steering group met for the first time at Business Iceland on 5 December, but the project management is under the Ministry of Environment, Energy and Climate.

The project is a response to changing international competition for investments and various domestic policies, such as the new Export Policy, where the goal is for Iceland to be known as a leading country in the field of sustainability.

"We celebrate the strong will of the Icelandic government, ministries, and key institutions, to improve Iceland’s competitive position and promote climate-friendly new investments in particular,” says Pétur Óskarsson, Director of Business Iceland, who is a member of the steering group. Óskarsson adds, “We see that our competing countries are placing more and more emphasis on first-class service, business environment, and information dissemination, as well as defining unique opportunities and sites, whether circular solutions or within green industrial parks.”

The chairman of the Green Carpet steering group is Diljá Mist Einarsdóttir, a member of parliament. The group includes representatives of eight ministries, the National Planning Agency, the Environment Agency, Iceland Revenue, the National Energy Agency, the Archaeological Heritage Agency of Iceland, Business Iceland, and the Association of Icelandic Municipalities. The project is the outcome of consultation with all regional associations.

For further information, see the announcement of the Ministry of Environment, Energy and Climate with a list of representatives in the steering group.